Who Owns Corona Beer? The Surprising Story Behind Your Favorite Cerveza 🍺🌞,From sunny beaches to backyard barbecues, Corona is a global icon. But who owns this beloved cerveza? Dive into its history and uncover the truth behind the brand’s ownership! 🌴🍺
🌟 The Birth of Corona: A Mexican Legacy
Let’s take it back to 1925 in Tijuana, Mexico 🇲🇽. Back then, Corona wasn’t just a beer—it was a symbol of freedom during Prohibition when thirsty Americans crossed the border for a sip. Grupo Modelo, founded by a German immigrant named Wilhelm Hasse, brewed the first Corona Extra with European techniques but gave it a distinctly Mexican twist. Fun fact? Corona didn’t always come with that lime wedge 🍋—that tradition started in the ’80s as a marketing move to make it stand out on shelves! 🎉
💰 Changing Hands: How Big Beer Got Bigger
Fast forward to 2013, and here comes the plot twist. Anheuser-Busch InBev (AB InBev), the brewing giant behind Budweiser 🍷🍻, bought Grupo Modelo. But wait! U.S. regulators said, "Not so fast." To keep competition alive, AB InBev had to sell the rights to distribute Corona in the U.S. Enter Constellation Brands 🎯—a major player in wine and spirits. Now, they handle all things Corona stateside while AB InBev keeps the international market. Confusing? Sure! But hey, at least we can toast to globalization, right? 🥂
🌍 The Future of Your Fave Brew
So where does Corona go from here? With millennials sipping hard seltzers and Gen Z exploring craft beers 🍃, Corona has been leaning into sustainability and innovation. They’re experimenting with eco-friendly packaging and even launching new flavors like Corona Premier (a lower-calorie option). And let’s not forget their iconic beach vibes—perfect for TikTok dances or Instagram posts under the sun ☀️. Here’s the real question: Will Corona stay cool as trends shift faster than happy hour starts? We think yes. After all, sometimes simplicity wins—and nothing screams chill like cracking open a cold one by the ocean 🏖️.
In conclusion, whether you’re sipping Corona on a tropical getaway or chilling in your living room, knowing its story makes every sip more satisfying. So next time someone asks, "Who owns Corona?" you’ll have the inside scoop. Tag a friend below and share the love—because life’s too short for boring beer trivia! 🍻👇
